Delivered value
- Offer managers a new communication management tool (NIC) for the business or activity. Provide them with a new management outlook that helps them in the decision-making processes
- Offer management as part of the professionalization process of the company
- Create a culture and communication forum with the managers and the members involved
- Analyse the views from the most relevant people so as to reach consensus
- Guide the managers so that they can get to know their identity and their business-activity
- Explain the identity and the business-activity in an orderly manner
- Make a diagnosis of the projected image and of how they are communicating
- Develop their cultural and identity strategy
- Develop the organisation brands architecture
- Develop communications strategies, determining the critical aspects of the organisation and the communication goals aligned with them
- Develop annual communication plans
- Coordinate- , manage, guide and train teams for the implementation of communication systems, actions and pieces
- Audit communication while focusing in coherence and synergy
- Optimise the time assigned to information collection
- Centralise information
- Create effective macro communication strategies (NIC method)
- Develop campaigns (institutional, marketing and internal campaigns)
- Quantify company management metrics
- Create a record of the actions and the impact such actions had
Deliverables
- Integral diagnosis of the state of affairs to date, of the company brands, their organisational culture and their internal and external communications
- Definition of organisational culture: vision, mission, values, service culture, change, information and operation processes, leadership, teams, management styles.
- Brands and sub-brands strategy
- Integral communication strategy- marketing, internal & external strategies-
- Contents strategy
- Specialised communications strategic plans: marketing, internal, institutional, corporate, SCR, press, social media, among others.
- Thorough reports for the implementation of: Brands, Webs, Press, Trainings, among others.
- Implementation department: we coordinate expert associated teams in each field (marketing, designers, press agents, Google certificates, community managers, contents, trainers, audio-visual producers and events)
- Workshops & Trainings: Working sessions + ad hoc group consultancies based on necessity
- Personal brand strategies, for corporate or independent professionals
Some customers who trust us
About DAPHNECOM
We guide, train and advise corporate or organisation managers and their teams as to the management of their integrated communications, their culture and their image. In doing so, we make sure that internal and external communications become a real management tool which can provide concrete answers and solutions for the key aspects of the business or activity and that they are coherently and authentically aligned with the identity of the organisation